Thursday, 3 September 2009
Help give them a voice
The government based campaign to tackle the social worker sector identity crisis stars Goldie, Gavin and Stacy’s Joanna Page, Nicholas Hoult and ex eastenders actress Michelle Ryan. Its said the ad was released in a bid to address negative press surrounding the Baby Peter case, the hard hitting campaign aims to show how social workers help give people a voice. There will be a second part of the campaign later this year that will focus on recruiting people to the social work sector, the advert also has it own website www.helpgivethemavoice.com where you can see comments from the actors and actresses along with full length clips of the 'giving their voice'. Overall the ad is thought provoking and intense, hopefully it will create a stir and encourage people to become social workers.